1. Price Savings- Buy direct from Diamond and Jewelry manufacturer The internet streamlines the way we do business and helps us slash prices. Internet helps us manage our inventory more efficiently as we reach to a wider customer base. No overheads of large retail locations and staff, no advertising costs and mailings of catalogs. Just like every other online jeweler we pass these saving on to you. But wait….with us it goes beyond this. What’s special about us is…True vertical integration of operations. Right from having a stable supply of rough diamonds direct from sources to cutting and polishing them in our factory, to design, cast, finish, polish jewelry at our factory till we market it through our web site… all done under one establishment. This makes us the only online jeweler today who is a true manufacturer of what you buy. Now that’s real savings. 2. Convenience with Confidence- Trusted name in quality and service We are the same old trusted and well established diamond and jewelry manufacturer. If you are a consumer or a business we are committed to serve you with the same unmatched quality and consistency that was offered only to wholesalers so far. Today we are well positioned to reach to our customers globally using internet as a latest marketing tool. Tremendous effort and research has gone into making this web site well informative and user friendly, so that we can treat everyone with importance. 3. Product Range, Selection and availability-  Buy what you want when you want Searchable inventory of thousands of loose diamonds. One of the only web sites offering such a large inventory of fancy shaped diamonds. Choose from VVS1 to eye clean diamonds, D color to near colorless diamonds in all shapes and sizes- certified and non-certified. For our wholesale clients matched pairs with exact MM size, designer layout positioned with diamonds ready to be made into jewelry, accurate assortment of smaller stones as per GIA criteria of grading and modified new cuts upon request and conceptualization.    Hundreds of designs of Rings, Earring, Pendants, Necklaces in 10,14 and 18k in yellow, white Gold and  various metal. Ranging from fashion to fine jewelry, contemporary to classic handmade designs, we are confident in satisfying you with selection. Unless specified what you see on our web site is our own inventory and ready to be dispatched on your demand. If an item is sold from our inventory it is replaced within 10 days. This short reproduction cycle is possible only when one has its own manufacturing facility. We do not depend on others to produce or merchandise product for us and our customers. To expand our product range in designer category we also offer some of the best Jewels from designer brands of India on our web site. 4. Certificate of Authenticity- A Symbol of trust (View Image) Any Jewel you purchase from us and manufactured by us will come with a certificate of authenticity and quality analysis report stating Cut, Color, Clarity and Carat weight of the diamonds and purity of Gold. Loose diamonds come with a certificate from reputed world renowned gem identification labs like GIA, IGI, EGL, AGL etc. The same can be obtained with an additional charge for any diamond which is not certified. 5. Free attractive gift Packing- The importance of presentation All jewels come packed and ready with an attractive box specially made for safekeeping of jewels for years. You can also attach a gift message for your loved one. 6. Modification and customization option- Tools of the trade Choose from available options of diamonds as per its cut, color, clarity and carat weight according to your budget. Modify your desired jewel’s metal or shape of your center diamond in select articles. Free engraving of personalized message inside the shank of a ring. Free inscribed message on the girdle of the diamond you purchase is one of the unique services offered by us. We can also craft your own designs. Handmade designs are our specialty. Our skilled craftsman can convert just about every craftable design out there into a fascinating jewel. Our in house designers can help you until you get your desired results. 7. Trade user and Affiliation benefits- We take it to the next level Discounts for Trade users and Affiliates Quick responds to queries Support in developing concepts for effective merchandising Monthly newsletters featuring new products and promotions Easy way to generate additional revenue for Affiliates High conversion rate with dynamic banners, coupons and product Highest level of service, smooth transaction will give an excellent shopping experience to referred visitors Innovative selling tips, customized banners, catalogs and coupons Promotions and special offers alert Reminders on special occasions for you and your loved ones. Enjoy special discounts, coupons and surprise gifts.  8. 100% hassle free return policy- No risk Your satisfaction is very important to us. However in any circumstance if you wish to return the product you have purchased you may do so within 30 days. We offer one of the best risk free customer friendly return policy.   9. Prompt delivery – Time is money We understand that most of the jewelry sold in this world is for the purpose of gifting. There is a whole different feeling when a right gift is made at the right time. We ship anywhere from 7 to 15 days after the approval of order. For fellow traders and affiliates we pay special attention to service aspect of the business.